You must have heard about TikTok and how teens have shifted towards this application to make videos showcase their talents and stay up to date with the current trends. Considering the widespread growth of the audience on TikTok, brands have also made their accounts to continue doing their marketing and conveying their messages to the target audience. Once logged in, you will start posting videos and expect other users to engage with your videos. Engagement comes when you will get followers and want a fast turnover. Therefore, this blog will give you in-depth details regarding TikTok: How to Get More Followers on TikTok Fast?
TikTok: The Talk of the Town
TikTok has instantly gained popularity among teens, especially where they create and share
videos irrespective of the topic. Since Generation Z is always on mobile, TikTok is a
mobile-friendly application but has a website version too. The platform enables its members
to unleash their creativity by making videos using stickers, filters, voiceovers, sound effects,
and background music.
TikTok Formerly Known as Musical.Ly.
Yes, previously, TikTok was known as Musical.Ly. Was there any difference back then? It
concentrated more on lip-syncing content. Users spent hours making the perfect content to
get maximum engagement. In 2018, it was purchased by ByteDance and since then, the
mobile application has given significant competition to other social media platforms and has
kept growing.
You will be amazed to know, according to recent data; the application has been installed 3.5
billion times with 1 billion active users monthly. Just imagine how much the application has
appealed to the new generation in creating and sharing videos regularly.
Uses and Features Have Changed with Time
The uses and features of TikTok have changed with time. The application started with the
concept of lip-syncing. Still, now creators on the medium are impressing their followers with
creative videos, by putting in efforts to make informative videos and bone-tickling sketches.
Dance and entertainment remain a popular niche for users. But TikTok is not confined to
jokes, as people can access educational categories ranging from investment to health.
Therefore, the application has something for everyone, so you won’t find installing it useless
or a waste of time.
The Growth of TikTok
If we discuss the growth of TikTok, then the application has continued to appeal to existing
and new users with its capabilities and features. How? Earlier, the users could only upload
videos of 15 seconds; there was a time limit, but then the duration was extended to 10
minutes from the original feature of 3 minutes. Spreading joy amongst the young fans, who
could freely record longer videos without limitations.
The story doesn’t end here; observing the happiness of users on finding the extension
update, TikTok is prepared to compete with YouTube in terms of long videos.
According to Influencer Marketing Hub, here is a brief summary of how the channel has
upgraded since it was Musical.Ly.
● 2014 – A lip-syncing platform Musical.ly was introduced to share videos.
● 2018 – ByteDance obtained Musical.ly in August and renamed it TikTok. Which
became more than just a platform for lip-syncing, with dance challenges becoming
the latest trend with time.
● 2018 – By October, it became the most downloaded app in the App Store in the video
photo and category.
● 2021 – TikTok updated and extended the video length to 3 minutes, giving another
reason for users to create more videos.
● 2022 – TikTok launched the ability to upload up to 10 minutes of videos, adding to the
delight of its fan base.
● 2022 – TikTok surpassed 1 billion monthly active users, making it one of the biggest
and most engaging social media platforms.
● 2023 – TikTok reported 150 million monthly active users in Europe, which was a good
sign regarding the popularity in the continent as well.
The Oh So Popular TikTok
“Do you use TikTok?”” Are you on TikTok?” or “I create or see videos on TikTok.” You might
have encountered these questions and statements as TikTok has gained immense popularity
in recent years. Who can forget that the application has crossed a whopping 1 billion
monthly active users and is briskly catching up with Instagram as one of the top social media
platforms? Apart from this, the application received the title of the most downloaded video
and photo application from the App Store when it entered the market.
All the facts above raise one question in everyone’s minds: what makes TikTok so
renowned? How come it became the most downloaded application when it stepped into the
industry and reached billions worldwide in no time? Why are celebrities and Generation Z
always talking about it?
Let’s spill out the beans:
● Endorsements by Celebrities
When a celebrity likes and regularly uses the application, the platform score increases.
When they share their videos ahead, their followers also see them, triggering curiosity about
what is exciting about the application, which is that their favorite personality endorses it.
The same is true with TikTok; many celebrities, including Jimmy Fallon, boosted the
channel’s fame. The application pays celebrities and public figures to promote the new social
media to local audiences, as brands collaborate with influencers to discuss their product.
Jimmy Fallon was naturally attracted to the application, which was cashed by TikTok via a
paid contract. The TV host used the application for different activities, the challenges section
being a part of it, where he motivated his viewers to participate in the game. The trend
received a lot of engagement and entries. This showed the impact of celebrity endorsement.
Other than celebrities, many people began their influencer journey on TikTok and today, they
secured the leading position in the ranking, attracting millions of followers.
● It’s Trending
TikTok has become the center for giving birth to multiple trends and challenges. The songs,
dances, and trends spread like fire, sparking the user’s inner artists to accept the challenge
or be a part of the trend. Credit goes to celebrities for motivating people to copy them in a
similar manner and share the content ahead, which is further viewed by millions.
Dancing challenges hold a popular spot on the platform. How is it done? A creator with a
good following usually begins the competition by performing a properly choreographed song
that they later challenge their audience to copy. As more and more people participate in the
challenge, before you know it, the trend is all over the application, enticing others as well to
show their talent. Making the dance and song viral everywhere.
● Content Creation is Simple
When the application is user-friendly in creating content, viewing, and sharing ahead, that
plays a vital role in attracting users to become active participants. TikTok has done the same
by making it simple to create and share videos, changing the game altogether. The users are
free to record anything, like their home routine, office work, dining out experience, or
watching a film, and share it instantly with their followers.
Thanks to the short format, neither video creation nor the procedure of watching consumes
much time and effort.
TikTok hooks the user by playing short videos as soon as the user opens the application,
and the videos keep playing turn by turn, entertaining the person by all means that they
enjoy forgetting about other worries. The addictive nature of content grabs their attention for
many hours.
Then, a video must be interesting enough that people watch it till the last second; hence,
TikTok provides many features for creating fun content. The platform has a collection of
filters, stickers, sounds, music, and effects that people include in their videos. Watching the
variety in stock, other people who have yet to enter the world of TikTok start exploring the
landscape as well.Features of TikTok
What features set this application apart from the other popular channels?
Let’s go through them:
● Recording and Uploading Video
The application revolves around video recording and uploading; therefore, the feature of
recording and uploading right on the app makes it a popular application amongst teenagers.
Yes, you have the liberty to upload videos from your gallery, too; there is no restriction that
the application only accepts videos made there.
● Editing Video
TikTok allows users to get as creative as they want in their content creation with open access
to sturdy editing tools. Crop and flip it how you like it, or experiment with the playback speed.
● Effects and Filters
An application that has a wide variety of filters and effects automatically becomes the
favorite of all. Otherwise, the applications with limited options struggle to survive in the
market.
TikTok has airbrushed for perfect beauty, animations, and exciting stickers to make your
videos more appealing. The AR filters add different elements to your video and change facial
features. To experiment with backgrounds, there is a green screen effect as well.
Which Are The Top Ten Countries of TikTok Users?
According to RouteNote Blog, the top ten countries where TikTok is heavily used are as
follows:
The United States of America
116.5 million users
Indonesia
113.0 million users
Brazil
84.1 million users
Mexico
62.4 million users
The Russian Federation
51.2 million users
Vietnam
50.6 million users
The Philippines
41.4 million users
Thailand
41.1 million users
Turkey
31.0 million users
Saudi Arabia
28.4 million users
How to Get More Followers on TikTok In A Faster Way?
The primary concern for every social media influencer is to gain more followers in a faster
way.
When you post videos you get engagement in the form of likes and comments by your
followers. This surfaces your videos in the trending section, capturing the eyes of other
people who follow you and watch the content you share. This increases the hopes of both
beginner and professional content creators to get more followers overnight.
Below are a few tricks that can work out as a breakthrough in escalating your follower count:
● Who is Your Target Audience?
You cannot just start making and posting videos without having a clear idea as to whom you
are going to target through your content. Focus on guiding followers with the necessary
information they are looking for and not just because they click on the follow button. Do your
homework and check what your target audience prefers watching here. Relate with them
through their goals, interests, pain, and likeness of videos. Incorporate that data in your
TIkTok content creation strategy.
● Monitor Your Rivals
Please don’t assume you are the first person in your industry to make an account on TikTok.
Your rivals are already on the battlefield, entertaining the audiences following their activities
and keeping up with the latest trends.
What you can do is monitor what your competitors are up to. How have they become
successful here as well? When you can stalk their performances on other social media
platforms, spying on TikTok should not sound alien to you.
Search for a term that interests the users and see what’s keeping them engaged and what
content they have shared, the trending hashtags, and the aesthetic of the content. The
number of present posts that appear under that category will add to your knowledge that you
can implement accordingly on your TikTok posts.
● Follow The Emerging Trends
It’s the game of trends. In order to gain more followers, jump on the bandwagon of trends
getting viral on TikTok. Make a good video according to the existing trend that compels the
people to hit the follow button. Use correct hashtags, as this will show your content on the
feeds of those who might have never heard of you, so a good chance is waiting.
Participating in the trend makes your brand feel like an authentic part of the community.
● Share Educational Content
Are you more interested in creating educational content to attract a target audience but
doubtful that TikTok is the right place? Let us clear your doubts. TikTok is not confined to fun
and entertainment, and there are other creators sharing educational content and educating
their viewers.
You can begin by selecting complex topics, breaking them down into pieces, and uploading
them in installments so that people don’t have a tough time understanding what you are
trying to explain and eagerly waiting for the next episode.
● Participate in Trending Challenges
Again, participating in trending challenges invites you to gain more followers. Create your
own, maybe. Think of something your rivals have not come up with. It can be any prank,
dance, tongue twister, or transition video. The interested slot of people will take after you and
you never know you are giving a competition to your competitors as well.
We hope the blog helped you learn how to get more followers on TikTok in a better way.
